Associate Professor
Wes Pollitte earned a PhD in Marketing from Michigan State University. He also holds master’s degrees in International Business from Wayne State University and Automotive Engineering from Kettering University. He received his BS in Mechanical Engineering from The University of Michigan. Pollitte is currently the director of the Digital Marketing and Analytics program and serves as chair of the Marketing, Operations and Analytics Department.
Pollitte is published in Psychology and Marketing, Journal of World Business, Academy of Management Journal, Journal of Product Innovation, Journal of International Business, and Journal of Research in Interactive Marketing. Prior to entering academia, Pollitte worked for 20 years in the aerospace and automotive industries. He enjoys teaching at St. Edward’s because of the small class sizes and the ability to get to know the students. The university’s focus on teaching allows him to have an impact on students.