Adjunct Professor
Carol Portillo earned her Bachelor of Arts in Psychology and Master of Business Administration (MBA) from New Mexico State University. In 2017, she completed her Doctorate in Business Technology Management (PhD) from Northcentral University. Her dissertation topic was “The Online Consumer: An Examination of Gender, Age, Income, and Education as Determinants of Online Repurchasing.” She continues to research consumer behavior and online and offline retailing. Portillo has over 20 years of experience in the high-tech industry at Dell Technologies as a marketing program manager and is currently at AMD where she focuses on global brand marketing.
Portillo began her teaching career at St. Edward’s in 2006 and left in 2009 after being relocated. She returned to the hilltop in 2021 after completing her doctorate. She says she fell in love with St. Edward’s from the first time she set foot on campus. She loves the tradition, the architecture, but most of all the students, faculty and staff. Her excitement and passion for marketing continue to grow. As the Internet impacts our abilities to collect, analyze and use data to make fast and intelligent decisions, digital marketing and analytics have become paramount to the success of companies.