Degree Plan

Major Requirements: 
The BBA in Entrepreneurship requires 72 hours of major coursework.

General Education Requirements: 
All majors require 44 hours of general education that students complete over four years, in addition to their major courses.

View and download the full degree plan for our Entrepreneurship major (PDF).
 

A few examples of the Entrepreneurship courses students take:

• Entrepreneurial and Design Thinking – Learn methods used by entrepreneurs to identify needs, apply design thinking and propose solutions in order to create successful business models.
• New Venture Creation – Approach business plan development with both the Lean Startup and traditional frameworks, and experience working in teams to create a business plan that you pitch to an investor.
• Special Topics in Entrepreneurship – Gain the skills to succeed in your entrepreneurial venture. Topics to include international entrepreneurship, challenges for small and family businesses, social enterprise and new venture funding.

Austin is the ideal place to study entrepreneurship, and St. Edward’s encourages you to take advantage of networking events, internships and volunteer opportunities at showpiece events like the South by Southwest Conference and Festivals. But you’ll have opportunities to learn by doing on campus, too, through student organizations, pitch competitions and talks by visiting professionals.

Experiential Education

Your classes will send you into the community to research and create potential businesses.

• New Venture Creation – You’ll interview local entrepreneurs and work with a local startup entrepreneurial entity.
• Social Responsibility of Business – You’ll participate in a service activity in the community and write a paper about the experience. You’ll also work in a team to create a new product or service for a company that will meet a social need for an underserved community.
• Entrepreneurial Practicum – You’ll focus on starting up a venture that serves the community and is based on strong social justice values. The course requires extensive interaction with potential customers and stakeholders to research the market for your business and determine how you would sustain it.

Student Organizations

Develop your startup ideas with the help of a professional mentor and practice pitching them at the iChallenge Pitch Competition and the Business Plan Pitch Competition. 

Entrepreneur students can also pitch their new business ideas at the Battle of the Brains business competition, as well as Austin Startup Week and Austin Tech Week.

Participate or volunteer at the annual ATX Hack for Change, in which teams spend a weekend developing technology-based solutions to city- and community-wide problems.

Top students are invited to join Sigma Nu Tau, the entrepreneurship honor society.

Internships

Students can also volunteer at the South by Southwest Conference and Festivals (SXSW) and attend meetups at venues like Capital Factory practically every night of the week.

In addition, Entrepreneurship majors have interned at the following organizations:

• C3Nami, a digital marketing agency
• Orange Coworking
• On Vinyl Media, a digital music aggregator promoting local Austin music
• Ragland Capital
• Matchday Soccer

Our Entrepreneurship faculty members work closely with Austin business leaders and local co-working communities to bring expertise to the classroom. Capital Factory, TechStars, Impact Hub Austin and SKU have collaborated with The Bill Munday School of Business to support Entrepreneurship students. 

Faculty members also have affiliations with a variety of professional organizations, including the American Marketing Association, Austin Technology Council and United States Association for Small Business and Entrepreneurship.

View a list of our faculty members and their contact information on the Department of Management webpage.

Degree Plan

Major Requirements: 
The Bachelor of Business Administration (BBA) in Digital Media Management requires 72 hours of major coursework.

General Education Requirements: 
The Digital Media Management degree requires 44 hours of general education requirements that students complete over four years in addition to their major courses and electives.

View and download the full degree plan for our Digital Media Management major (PDF).
 

A few examples of the Digital Media Management major courses students take:

• Social Media Marketing – Learn to apply social networking for personal and corporate branding, and gain the analytical skills you need to manage and measure social marketing efforts.
• Digital Interactive Technology – How is digital content created and delivered? Gain hands-on experience developing a website with publishing software, server technologies and transaction systems.
• Digital Marketing and Analytics – Apply digital marketing concepts to analyze an organization’s online presence — through a customer’s eyes — and analyze the effects of creating this online identity.

Are you seeking a digital marketing emphasis?

Learn about our Digital Marketing minor that prepares you to enter the workforce ready and able to use the latest digital marketing technologies — and with industry-recognized certifications to prove it.

Our location in Austin, Texas, a booming tech hub, puts Digital Media Management students in the perfect position to interact with business leaders in the tech or startup industries.

Austin Partnerships

The Bill Munday School of Business offers a roster of local partnerships where students can get their foot in the door and gain hands-on experience in the field — Austin Inno, Austin Technology Council, United States Liability Insurance (USLI) and Women Who Code, to name a few.

Conferences

South by Southwest (SXSW), a tech conference and festival, brings innovation and industry leaders to Austin each March. Students can volunteer or attend and gain access to global thought leadership in their industry.

Sponsorship to Events

Each year, several Digital Media Management students attend conferences to present their research findings and network with digital professionals. Some have even received funding to attend conferences through Marketing EDGE.

Our faculty brings digital media management expertise and a wealth of industry experience to the classroom. They are passionate about connecting and cultivating lifelong learners, and many are involved with business communities and professional organizations that students can leverage as they pursue internships or full-time employment. 

Major Requirements: 
The BBA in Business Administration requires 69 hours of major coursework.

General Education Requirements: 
All majors require 44 hours of general education that students complete over four years, in addition to their major courses.

View and download the full degree plan for our Business Administration major (PDF).
 

A few examples of the Business Administration courses students take:

• International Business Administration – Work in teams to research current business environments, and gain an understanding of the business ethics and concepts used in developed versus developing nations.
• Strategic Business Analysis and Practice – Learn to gather, analyze and use data in making executive decisions. This course examines business practice from the executive team’s perspective.
• Internship – Participate in a public or private, paid or unpaid, internship at an organization, and reflect on the experience by demonstrating your accomplishments and development of skills.

Business Administration majors at St. Edward’s complete internships, take advantage of the Munday School of Business’ close connections with Austin organizations and earn valuable certifications that give them an edge.

Learn by Doing

In the Social Responsibility of Business course, you’ll participate in a service activity in the community and write a paper about the experience. You’ll also work in a team to create a new product or service for a company that will meet a social need for an underserved community.

In the Organizational Behavior and Leading Teams course, students work in teams to interview top leaders in local businesses and non-profit organizations. In addition to learning about leadership and building their networks, students devise plans to develop their own leadership skills.

St. Edward’s has a full-scale, state-of-the-art Bloomberg Finance lab (with 12 terminals). Students can earn three Bloomberg certifications on campus. Earn a Bloomberg Certification to boost your skill set and marketability. The eight-hour, self-directed course on Bloomberg Market Concepts covers economics, fixed income, equities and currencies; how to use the Terminal; and portfolio management. Including a Bloomberg Certification or @bloomberg.net email address on your resume and LinkedIn profile shows prospective employers you know how to use the Terminal.

Internships

You’ll complete at least one internship before graduation. In recent semesters, Business Administration majors have completed internships at the following organizations:

• GTS Technology Solutions
• Moody Center
• U.S. Embassy in Mexico City
• Urbanspace Interiors and Realty
• Adlucent digital marketing agency
• Austin FC
• CrowdStrike
• Dell
• J.P. Morgan Chase
• Marsh McLennan Agency
• Texas Instruments
• NXP Semiconductor
• Visit Austin convention services
• Transamerica Financial Advisers
• Pearl Events Austin, which specializes in weddings and social and corporate functions
• Texas International Education Consortium
• OpenStack Foundation

Student Organizations

Beta Gamma Sigma is the international honor society for AACSB accredited business schools.

Delta Sigma Pi is the coed business fraternity that is both a professional and social club. It has been a key presence on the hilltop for more than 50 years. In recent semesters members have attended a panel presentation about digital marketing and a talk about real estate investment careers; traveled to a leadership conference in Kansas City; networked at a happy hour with alumni; and made sandwiches for people living on the street.

Develop your startup ideas with the help of a professional mentor and practice pitching them at the iChallenge Innovators’ Summit, the iChallenge Pitch Competition, and the Business Plan Pitch Competition.

Minor for Non-Business Students

This minor is designed for all students majoring in degrees outside of The Bill Munday School of Business as a way to enhance their business knowledge and skill set.

Required Courses (9 Hours):

• Quantitative Methods for Business – MATH 1312  
• Introduction to Business –BUSI 1301 

Choose one of the following:

• Financial Accounting – ACCT 2301
• Principles of Market Analysis – ECON 2301  
• Money and Markets – ECON 2302  
• Business Statistics – BUSI 2305  
• Introduction to Entrepreneurship – ENTR 2301 

Electives (Choose 3):

• Social Enterprise – BUSI 3322
• The Art and Science of Negotiation – BUSI 3324
• Project Management – BUSI 3326
• Social Responsibility of Business – BUSI 3328
• Business Communication – BUSI 3330
• Human Resources Management – MGMT 3332
• Organizational Behavior / Leading Teams and Organizations – MGMT 3334
• International Management – MGMT 3338
• Principles of Operations (BUSI 2305 is a prerequisite) –MGMT 3340
• Business Intelligence (BUSI 2305 is a prerequisite) – BUSI 3333
• Special Topics – BUSI 3399
• International Business – IBUS 4380

Total Hours: 18

Students interested in a quantitative or operations track can choose Business Statistics (BUSI 2305), Business Intelligence (BUSI 3333), and Principles of Operations (MGMT 3340).

Are you a current student? Contact your advisor for next steps in declaring your major or minor.

Our Business Administration faculty members have a broad range of business experience, which informs their teaching and provides a balance between theory and practice. Faculty members have students consult with organizations in the Austin area on real-world projects that encourage teamwork and problem-solving.

Kathleen Wilburn, professor of Management, knows that business is about more than just money. She teaches courses in leadership and social responsibility. Her advice for graduates?

"Identify your own values first; then find a company that shares those values. Look for an organization that has a purpose beyond the profit. It should include people, planet and profit in its strategy."

View a list of our faculty members and their contact information on the Department of Management webpage.

Our program is committed to providing the highest quality of education enriched by our Holy Cross mission to prepare ethical business leaders. Getting an MBA, especially one with a technology focus, will prepare you for the post-coronavirus job market. A lot of organizations heavily recruit MBA graduates with robust knowledge in technology.

The MBA program at St. Edward’s University is unique because it provides students with a practice-based graduate education with a focus on hard and soft skills in a vibrant curriculum to maximize personal and professional growth opportunities. For example, the culminating course of our MBA program is known as the Capstone Consulting Experience. Student teams spend seven weeks researching and developing solutions to a real problem for a local, national or international organization.

Our classes are filled with students from across the globe, providing unique experiences that enrich the learning environment. You will be able to build a sustainable network of professional peers that many of our alumni attest to be personally and professionally rewarding. Our world-class faculty, who have valuable experiences in the corporate world, public sector, and academia, will prepare you for the challenges of the 21st century and beyond.

The St. Edward’s MBA is truly a powerful, transformational experience. I invite you to act now and join our outstanding program.

– Amr Swid, PhD
  Associate Professor of Management/MBA Program Director

The MBA program focuses on entrepreneurial thinking, social enterprise, innovation, global collaboration and business analytics — key competencies that industry leaders tell us they need. Students will learn to:

• Manage and lead through effective communication and collaboration.
• Use quantitative data to develop business opportunities in a dynamic world.
• Analyze the local and global environment to formulate business solutions.
• Apply critical reasoning to integrate business goals with corporate social responsibility.
• Leverage technology in all areas of business to improve outcomes.

Entrepreneurship and Small Business Management  

Prepares you to move forward in your career as a business owner, manager or consultant. Graduate jobs have included tech startup founder, director-level role at a technology company, VP of business development, product manager and business innovation consultant. 

Global Business and Supply Chain Management

Focuses on a broad, strategic view of how to manage in a global economy, and how to deal with the production, shipment, and distribution of goods and/or services. Graduate jobs may include distribution logistics, raw materials sourcing, development of production methods, cost and risk control, project management for an international company, international consultancy firms, and directors at the import and export departments.

Corporate Governance and Management

Prepares you to manage employees and lead teams within an organization. Graduate jobs may include executive leadership, compliance, risk management, regulatory changes, board members and advisory services.

Finance

Emphasizes creative solutions to business financing problems, the development of value-maximizing investment and financing strategies, and the analysis and management of fixed-income and equity investments. Graduate jobs include roles in banking, investment management, security analysis, valuation, collections, and corporate and international finance.

Digital Management

Presents theories, methods and tools used to address the challenges and opportunities presented by digital technologies on modern business practices. Graduates take on various jobs in the digital space, including digital strategy, marketing data analysis, e-commerce, and digital innovation and digital marketing management.

The flexible MBA is delivered online with options to attend sessions on campus*. It is a 36-credit hour program designed to be completed in 24 months. We also offer accelerated options for students who wish to complete the program in as few as 12 months. There are 12 total courses: 9 required core MBA courses and 3 courses from a concentration of your choice. The program culminates with a Capstone final project designed as a real-world consulting project. 

*MBA classes meet on campus once during each 7-week course, usually on Saturday in weeks 1, 4 and 7. All other coursework is delivered online. Saturday courses are offered in a hybrid format, where students may choose to attend class on campus or join synchronously online.

Core Courses: 

• Accounting for Managers – ACCT 6315
• Finance for Managers – FINC 6317
• Big Data, Business Intelligence, and Analytics – MGMT 6330
• Strategies in Operations Management – MGMT 6332
• Managing Dynamic Organizations – MGMT 6334
• Innovation and Disruption Management – MGMT 6328
• Social Responsibility of Business – MGMT 6336
• Marketing Management in a Digital Environment – MKTG 6315  
• Management Consulting/Global Project (Capstone) – MGMT 6350/GBUS 6350

View and download the Graduate Bulletin PDF.

Detailed Core Course Descriptions:

Accounting for Managers – ACCT 6315

This course is designed for current and future managers to learn the analytical tools for planning, analysis and decision-making from an accounting/financial perspective with an emphasis on an entrepreneurial viewpoint, meaning that the student learns to regard the issues, problems and decisions presented as if the enterprise were their own. The course is not designed for accountants but rather for managers in business who would apply or use these analytical tools and techniques. In addition, corporate social responsibility, ethics, and communications are brought into the course learning as applicable.

Prerequisite: accounting foundation course or equivalent; FINC 5308 [only required for students under a graduate bulletin before 2015-2016].

Finance for Managers – FINC 6317

Corporate finance prepares managers to understand that business decisions are made under financial uncertainty, which forms the risk basis. The course trains managers to define and quantify risk and understand risk-based value models that are employed for corporate decisions involving investing, financing and dividend policies. Students also learn the application of the risk-return tradeoff concepts to corporate securities, stocks and bonds, and understand the impact of business decisions made by managers on the market value of the firm. In addition, corporate social responsibility, ethics, and communications are brought into the course learning as applicable. 

Prerequisite: ACCT 6315 for MBA students and ACCT 6310 for MBA students pursuing a concentration in Accounting.

Big Data, Business Intelligence, and Analytics – MGMT 6330

In this course, students will learn how “Big Data” is transforming modern business through its use in marketing, customer and competitive business analytics, predictive decision-making, and market evaluations. Using case studies and materials from pioneers in the field of data analytics, students will learn how to evaluate, distill, manage, and present information from large sets of consumer, market, and geographically based data from the perspective of corporate management and strategic decision-making. In addition, corporate social responsibility, ethics, and communications are brought into the course learning as applicable. 

Prerequisites: statistics module and economics module or equivalent.

Strategies in Operations Management – MGMT 6332

This course underscores the strategic importance of operations management to overall organization performance. In addition to presenting the evolutionary changes within the field of operations, this class provides students with comprehensive exposure to the concepts and methods used in planning, directing, controlling, and improving the process involved in transforming resources into goods and services. Topics covered include forecasting, capacity planning, process design, scheduling, inventory management, quality assurance, project management, and supply chain concepts. Considerable emphasis is put on newer and emerging concepts that facilitate operating flexibility and reduce product design and production time. Included is an awareness and understanding of the interdependencies that exist between operations and other functional areas within an organization. In addition, corporate social responsibility, ethics, and communications are brought into the course learning as applicable.

Managing Dynamic Organizations – MGMT 6334

This course focuses on an organization’s most critical resource — its people. It takes a systems approach to management and studies both macro-    and micro-level organizational issues relating to sustainable success in a global environment. Topics include: designing organizations to fit with strategic objectives, creating cultures of innovation, collaboration, and engagement, using power and influence effectively with various stakeholders, managing effective teams, and motivating, developing, and retaining employees for the future. In addition, corporate social responsibility, ethics, and communications are brought into the course learning as applicable.

Innovation and Disruption Management – MGMT 6328

This course will introduce the student to the unique problems of managing technology and innovation in a modern business environment. Starting from a theoretical perspective on disruption and the innovation curve, students will learn techniques and processes utilized to both encourage and take advantage of innovation within a company as well as the optimal corporate structures needed to shield a company from unrelated and potentially devastating technology disruption within an industry. Historical case studies and forward-looking processes will allow the future manager to spot potentially disruptive innovation, incorporate or shield against the potential impact of that disruption, and create “innovation growth engines” within standard company hierarchies. In addition, corporate social responsibility, ethics, and communications are brought into the course learning as applicable.

Social Responsibility of Business – MGMT 6336

Practicing corporate social responsibility (CSR) requires that an organization integrate business goals with societal expectations of ethical behavior toward its stakeholders, including customers, employees, suppliers, communities in which it operates, and the environment. It begins with the individual employee developing an ethical framework that can be applied to an organization’s business behaviors and practices. The course explores best practices that organizations are using that move beyond traditional philanthropy and partner with stakeholders to identify strategic opportunities for innovative products and services, technologies, and business models aimed at meeting social and environmental challenges in a dynamic, global environment. It examines third-party assessment organizations as strategies to evaluate organizations’ CSR initiatives. In addition, ethics and communications are brought into the course learning as applicable. Equivalent to MSLC 6304.

Marketing Management in a Digital Environment – MKTG 6315

This course offers a high-involvement approach to marketing management and policy decision-making. Emphasis is placed on problem-solving that synthesizes the interrelated elements of the marketing mix. Topics include analyzing marketing opportunities, developing marketing strategies for traditional and digital marketing channels, shaping the market offering, and managing and delivering integrated marketing programs. Marketing management tools and market analytics are introduced. Traditional marketing frameworks and processes are introduced along with emerging new digital marketing approaches such as methods and processes involving marketing in the earned, owned, and paid media channels. Class discussion is used to explore the social and ethical responsibility of marketers and the implications of a global marketplace. In addition, corporate social responsibility, ethics, and communications are brought into the course learning as applicable.

MBA Consulting Capstone – MGMT 6350

The locally based MBA Capstone course focuses on top management strategy formation and administration by building on and integrating the concepts taught in the core curriculum in both private and public sectors to enhance the development of a general management approach for managing and leading organizations. Students investigate the formulation, implementation and evaluation of strategies that determine the character, direction and success of the organization. Students integrate their learning of business disciplines and strategy through student consulting projects with actual companies, in addition to case studies and/or business simulations focused on the strategic objectives of the organization. 

Prerequisites: Completion of all core courses.

MBA Global Consulting Business Capstone – GBUS 6350

This globally based Management Consulting course focuses on top management strategy formation and administration by integrating and building upon the concepts taught in the core MBA curriculum. The client consulting engagement in this course is designed to allow students the opportunity to apply what has been learned to enhance organization performance in nonprofit, for-profit or public sectors. Students investigate the formulation, implementation and evaluation of organizational strategies that determine the character, direction, growth and success of the client organization, and design implementable changes to improve organizational performance. The project ends with a formal presentation to the client organization. Students must be in good academic standing to enroll in this course. This course requires mandatory travel to a foreign country for approximately 7–10 days. Specific travel documentation will be required in advance. 

Prerequisites: Completion of all core courses.

Concentrations:

Students will take three of the four courses in one of the below concentrations.

Entrepreneurship and Small Business Management  

COURSES:

• MGMT 6345 Entrepreneurship for 21 Century
• MGMT 6343 Managing Technology change
• MKTG 6325 Managing Social Media
• FINC 6316 Financial Statement Analysis Or Valuation

Global Business and Supply Chain Management

COURSES:

• GBUS 6301 Global Business Management
• MGMT 6252 Global Logistics and Supply Chain
• MGMT 6354 Global Purchasing and Sourcing
• MGMT 6356 Decision Support Model

Corporate Governance and Management

COURSES:

• MGMT 6348 Strategic Leadership Development
• FINC 6322 Corporate Governance
• MGMT 6323 Business Negotiation
• MGMT 6341 Digital Law Policy

Finance

COURSES:

• FINC 6304 Global Finance
• FINC 6316 Financial Statements Analysis
• FINC 6322 Corporate Governance, or Valuation.

Digital Management

COURSES:

• MGMT 6341 Digital Law and Policy
• MGMT 6343 Managing Technology Change
• MGMT 6345 Entrepreneurship for the 21st Century
• MGMT 6348 Strategic Leadership Development

In addition to the MBA program and our seven program concentrations, you’ll have the option to expand your knowledge, skills and credentials by pursuing certificates in Management, Business Finance and Operations Logistics.

Management

• Managing Dynamic Organizations
• Social Responsibility of Business
• Business Negotiations
• Marketing Management in a Digital Environment

Business Finance

• Accounting for Managers
• Finance for Managers
• Financial Statement Analysis
• Global Finance

Operations Logistics

• Big Data, Business Intelligence, and Analytics
• Global Logistics and Supply Chain Management
• Strategies in Operations Management
• Innovation and Disruption Management

Our MBA candidates gain real-life consulting experience under expert faculty supervision in their Capstone course. They are prepared to collaborate and deliver creative solutions to current relevant business challenges! 

MBA student teams at St. Edward’s have conducted projects for hundreds of local and international businesses, offering industry and market research insights, fresh ideas and actionable recommendations. Whether you are a student in the program or an external partner, this is your opportunity to access strong talent and a potential hiring pool for your organization!

Working with our students on projects has three main benefits:

• We tackle projects or explore ideas you aren’t able to resource.
• You get to see our students in action, which helps you find proven talent to join your organization.
• In almost all cases, projects are overseen by experienced professionals with a track record of success.

How it works:

Student teams are ready to take on seven weeks-long projects for small, local businesses and national, international and publicly traded companies — as well as everything in between. The nature of your project drives who in the MBA program can help you move forward. Our students provide consulting in the areas of marketing, startup businesses, strategy, operation, supply chain, entrepreneurship, human resources and international business.

Interested? Please complete the MBA Consulting Project Application for US/Canadian companies and for International companies. Please download and submit to aswid@stedwards.edu.

In the Master of Business Administration program, you’ll be taught by our award-winning faculty who take pride in getting to know you and helping you achieve your goals. These outstanding scholars, thought leaders, practitioners and mentors bring energy and enthusiasm to our vibrant learning community. They deliver an impactful education that connects you with the marketplace and prepares you for today’s dynamic business environment. 

Faculty in the Department of Management focus their curriculum and programs on five pillars of the Austin business scene identified by The Bill Munday School of Business: entrepreneurial thinking, social enterprise, innovation management, global collaboration and business analytics.  

View a list of our faculty members and their contact information on the Department of Management webpage.

Tuition

At $44,712, St. Edward’s flexible MBA is a smart investment. The skills learned in this program prepare you for career advancement across a variety of industries. Tuition* includes all course fees but does not include books, comprehensive fees or other course materials. Once accepted to the program, you are required to submit a $500 non-refundable tuition deposit. Deposits are applied toward tuition and secure your place in the upcoming class.

*Tuition is subject to change at the discretion of the St. Edward’s University Board of Trustees.

Financial Aid

St. Edward’s University Financial Aid Office provides information about financial aid opportunities available to graduate students.

Please visit our Financial Aid page or call us at (512) 387-3110 if you are interested in additional details.

To apply for the MBA program, students are required to have a bachelor’s degree from an accredited university and complete the application process. For application dates and to submit an application, go to the Graduate Application Page. 

Need more information? Please contact an Enrollment Counselor at (512) 326-7501.