Campuscape describes the physical portrayal of our brand throughout the environmental spaces on campus. Like any other touch point, campus spaces are an important part of the St. Ed's branded experience.
The purpose of Campuscape is to improve the overall physical facilities and spaces to reflect the St. Edward's University mission, values and master planning standards by providing recommendations, guidelines and feedback for procurement of materials and products that work well together aesthetically and functionally.
Why is Campuscape Important?
The guidelines will support the philosophy that “everything speaks.” The quality of our public spaces matters. These spaces are expressions of St. Edward’s University’s mission and the guidelines will foster a consistent and high-quality experience across campus.
The following objectives have been identified for the design and implementation of new Campuscape items.
Consistency and Identifiability
To create a consistent, identifiable, and organized image among interior elements of buildings on campus, while maintaining the comfortable, intimate atmosphere currently found at St. Edward’s.
Reduction of Clutter
To implement standards that reduce visual clutter and distraction, and which will enhance the visibility of important elements and information within each building.
Reinforcement of Community
To introduce interior elements that help to create welcoming interior public spaces that promote a sense of community and social interaction among visitors, students, faculty and staff.
Reinforcement of Campus Character
To promote this consistent visual identity, while still allowing for distinctions between the variety of historical building types found across campus.
Durability and Function
To select interior elements that are durable, functional, maintenance-friendly, and meet all standards for ADA and other regulatory compliance.
The Campuscape committee consists of a group of campus leaders to help guide and give feedback on indoor common spaces and outdoor conditions on campus:
- Lisa Kirkpatrick, Vice President of Student Affairs and Administration
- Christie Campbell, Vice President of Marketing
- Jim Morris, Associate Vice President of University Operations
- Helen Elliott, Senior Creative and Web Director
Areas of Campuscape Responsibility
- Interior building identification signage / room identification signage
- Bulletin systems for informational postings
- General building graphics / feature walls
- Indoor Furniture (public couches, chairs, tables)
- Other information display (bulletin surfaces and drop boxes outside offices)
- Art framing / organization
- Outdoor furniture
When to Reach Out to Campuscape
Personal Space vs. Public Space
One of the persistently difficult Campuscape challenges is the differentiation between personal space and public space within campus buildings.
- Personal furniture items such as tables, chairs, and bookshelves should not be placed in public spaces such as lobbies, lounges, or hallways.
- Smaller personal items should remain in personal spaces. Examples include houseplants being placed in bathrooms, and personal photographs being mounted on public corridor walls.
- Stairways, niches, and other, more secluded public spaces should not be used for storage of personal items.
- The public areas around doors to faculty and other offices should not become personalized with posted materials.