Templates are provided to assist with creating materials, presentations and other correspondence to achieve one unified brand across all touchpoints of the university.

Events

Ready to promote your event across promotional channels? Assets such as social media cards, LocalList graphics, digital display templates and email headers are included in the Event Promo Template, available to download.

Example of the social media card event template being used
Example of the social media card event template being used

Examples of social media graphics created with the Event Template
 

Presentations

It's important to represent the university with a unified look, particularly when presenting to outside parties. Download the PowerPoint template or Google Slides template* (both are available in widescreen format) to use for your presentations across campus and outside the university. If you're in need of imagery for your presentation, don't forget to browse the available University Photo Library

*Please keep in mind that in order to use the Google Slides template properly, you must go to File then select Make a Copy.

Correspondence

Because St. Edward’s University is one brand, there is one correct format for the official letterhead, email signatures, envelope and business cards to be used across all core academic identities, brand extensions and official university business. When used consistently, our brand is undiluted and presents professionalism.

To place orders for university stationery, envelopes and business cards with FedEx, log in to myHilltop and go to “Order Stationery & Business Cards.”

Email Signatures 

Adding an email signature is the perfect opportunity to display your professionalism by making your contact information clear and accessible. It is important that everyone in our community use the same fonts and style to convey a consistent university brand. Email signatures should use the alternative fonts for general communication, Adobe Garamond and Helvetica LT Std. 

DO

DON'T

Email signature violation example

Examples of correct and incorrect formatting for email signatures
 

Letterhead Formatting Guidelines

Core academic identity names should be presented in Adobe Garamond 12 pt. and brand extension identity names should be presented in Helvetica LT Std Black and Light Condensed 10 pt. Body copy should be presented in Helvetica LT Std Light 11 pt. All overprinting should be set in black.

Download digital versions of the letterhead (for screen use only):
Digital letterhead color  |  Digital letterhead black and white

letterhead

Letterhead example
 

Business cards

Business card example

Business Card and Envelope Formatting Guidelines

Business Cards
Names should be presented in Helvetica LT Std Bold 8 pt. Titles and contact information should be presented in Helvetica LT Std Light 7 pt. All overprinting should be set in black. Phone numbers should be formatted with periods, such as 512.555.5555.

Envelopes
The entire return address should be presented in Helvetica LT Std Light 8 pt., set in black.

Envelope

Envelope example
 

Social Media Avatars 

All social media avatars adhere to the same template, which follows the Social Media Design Guidelines and are available for offices, schools and brand extension identities to use. Download your area's avatar or request one from the Marketing Office.

art and humanities

Example of an avatar for schools
 

Health and counseling center

Example of an avatar for offices
 

alumni association

Example of an avatar for brand extension identities
 

Additional Templates

Are you in need of a template not provided here? Reach out to us with suggestions. We're always looking to improve and increase our resources for university partners.